Concorso News

How About Something Italian and French!

Automotive history is replete with new manufacturers, fading manufacturers, joint ventures, sales of brands, acquisition of brands, and even blending of brands.  This short story is about a blending of two venerable brands.  It was short-lived, but it was wonderful.

All automotive enthusiasts are familiar with the French manufacturer named Citroën. We have not had this brand in the US for several generations, but it is still going strong in Europe.  Citroën has a proud history and there was an era where Citroën was a leader in automotive hydraulics.


In 1968 Citroën purchased Maserati.  It seemed Citroën wanted the Maserati high-performance engine technology for its Citroën DS. It took a little while, but in 1970 Citroën introduced the Citroën SM at the Geneva Motor Show with the Maserati V6 engine.  Over a short run of five years almost 13,000 SMs were built.  Of that number, only about 2,400 were sold in North America, the rest being sold in Europe, Asia, Middle East and Africa.

Citroën declared bankruptcy in 1974 and was taken over by Peugeot, which then divested from Maserati. How times change.



Citroën owners are incredibly enthusiastic about their cars, and frankly, there is much about the SM for them to be enthusiastic.  We will be having a special display of the SM and encourage you to ask questions about this very important phase of Citroën and Maserati history.

Come and join us at Concorso Italiano this August 19th at Bayonet Black Horse golf course in Seaside.  We look forward to seeing you.


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Join us on
the Scenic Monterey County Drive
with Ferrari Owners Club
and Concorso Italiano
for a Noble Cause!



We are thrilled to invite you to an Exceptional event that combines breathtaking scenic beauty, the elegance of  exotic cars, and a charitable cause that supports Habitat for Humanity of Monterey County. Get ready to embark on an wonderful morning journey!

Event Details:
Date: July 15, 2023
Time: 10:00 am
Location: Parking lot of Bayonet Black Horse Golf, Seaside – the site of Concorso Italiano.




The Ferrari Owners Club, in collaboration with Concorso Italiano, has organized a Scenic Monterey County Drive, aimed at bringing together out exotic car enthusiasts for an exceptional day of camaraderie, luxury, and philanthropy. By participating in this event, you will have the opportunity to experience the beauty of Monterey County’s scenic routes while making a significant impact on the lives of deserving families in our community.

The drive will take you through picturesque landscapes and iconic locations in Monterey County. One does not need a Ferrari to participate, as it is simply an ideal occasion to connect with fellow car enthusiasts, share stories, and forge lasting friendships.

Concorso Italiano, renowned for its celebration of Italian automotive excellence, is graciously supporting this event to benefit Habitat for Humanity of Monterey County. Your participation will contribute directly to their efforts in providing affordable housing solutions and improving the lives of families in need within our community. Together, we can make a difference and create a lasting impact.


Solare will be hosting the lunch at the selected winery, which will be revealed at the morning check in.

To secure your spot for this exceptional event, please visit our official registration page at Here you will find detailed information, including registration fees and additional event guidelines. We encourage you to sign up early, as spots are limited and tend to fill up quickly.

We sincerely appreciate your interest and support for this remarkable event. By joining us on July 15, you will not only indulge your passion for luxury cars but also become a catalyst for positive change in our community. Together, we can drive toward a brighter future.

If you have any questions or require further information, please do not hesitate to reach out to us at [email protected]. Our dedicated team is here to assist you and ensure an extraordinary experience.

Thank you joining us on this Scenic Monterey County Drive!


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